Analyze your IT & digital spend
Let us help you implement big systems in your technology stack
Let's define and design your audience funnel and data pipelines
We will spot process bottlenecks and solve them with automation

Hey there, I'm Joel Hughes!
Most know me professionally as an experienced B2B media tech exec & entrepreneur.
I help mid-market media companies with CTO services including systems implementation, cost containment, fractional CTO/CIO, audience strategy, and process automation.
I'm a builder at heart, applying business analysis, software, and AI tools to help publishers and marketers every day.
Here are companies I've worked for or with over the years:
Scranton Gillette Communications, Farm Journal, SGC Horizon, CFE Media Group, Endeavor Media, Omeda, Credspark, EnsembleIQ, Lebhar-Friedman, Edgell Communications, Northstar Travel Group, Arkaea Media, Equine Network, Active Interest Media, Vance Publishing, Cloudbakers, Reilly Communications, Rogers Media
Folio: Top 100 recipient and recognized authority on audience, data, and digital strategy.






